CONCEPTPerfumes and fabrics share an elective affinity with our skin. Both are literally worn by us, becoming a subtle or strong expression of our personality. That is why UERMI means WEAR ME. Perfumes and fabrics caress and gratify in real time our senses… smell, sight, touch in particular. They powerfully evoke memories. An old pair of velvet pants or jeans, a tweed jacket, a silk tie or a scarf, a cashmere sweater … can give us back a fragment of our past. A fabric, just as a perfume, can make us travel through time.
UERMI, A MADE IN ITALY PROJECTItalian in its concept and manufacture,UERMI is an olfactive research in collaboration with selected talented noses amongst the most creative and interesting: Jean Jacques, Philippe Bousseton, Antoine Lie, Cécile Zarokian. They have created for us beautiful ‘olfactory answers’ to provocative questions like… ’if you think of velvet or silk or tweed… what kind of scent would come to your mind?’ Each free interpretation is always very personal, intriguing. Artistic perfumery at its best finds again its authentic origins: research and craftsmanship in every single detail.
Produced and Distributed by AMBRA srl
via Monte Pasubio 25
11100 Aosta - Italia
UERMI is available in:
Italy - Austria - Germany - United Kingdom - Bulgaria - Romania - The Netherlands - Belgium - Poland - France - Croatia - Lithuania - Lettonia - Giorgia - Ukraine - The Russian Federation - United Arab Emirates - Saudi Arabia - Korea - Spain - Japan - Iran